CIMA Event – Social media for business professionals

Social media is about people, not logos. The real challenge in business however is understanding how to effectively use social media tools within a business to business context. Social media can deliver results if you have a plan and the know-how.

In this session, chartered marketer Luan Wise will be sharing the latest updates in the world of social media with advice on how to choose which social media platforms are most appropriate for your business. She will also look at how to make sure your profiles are fully optimised plus some top tips for achieving success with social media. The presentation will last for 60 minutes, with opportunity for Q&A.